Job Description

Role : SEO Specialist

Salary: (based on experience)

Expected Notice Period: 15 to 30 Days

Shift: 10:00AM – 7:00 PM (IST)

Opportunity Type: On- Site

What do you need for this opportunity?

Primary Skills: Google Search Console, Link Building, Keyword Research, off-page SEO, SEO Audit, Google Analytics, Google Tag Manager, On-page SEO, SEO, Strong Attention to Detail, Technical SEO, Google Merchant center, Google Analytics, Digital Ads, Zoho,

We are Looking for:
As an SEO Specialist, you will improve our client's online presence by applying effective SEO strategies. Your responsibilities will include conducting comprehensive keyword research, Digital Ads, Developing SEO strategies tailored to clients' needs, and optimizing various pages on- and off-page. As part of this role, you will need an in-depth understanding of SEO principles, excellent communication skills, as well as a proactive approach to driving organic traffic and improving search engine rankings.

Responsibilities:

Keyword Research & Mapping:

  • Conduct in-depth keyword research to identify relevant and high-volume search terms.
  • Develop keyword mapping strategies to align with client objectives and target audience.

SEO Strategy Development:

  • Formulate and implement SEO strategies that align with client goals and industry best practices.
  • Stay updated with the latest SEO trends and algorithm changes to adapt strategies accordingly.
     

On-page SEO:

  • Optimize website content, meta tags, headings, and other on-page elements for improved search visibility.
  • Implement technical SEO optimizations to enhance website performance and crawlability.

Digital Ads:

  • Attention to detail and the ability to follow instructions meticulously to ensure

Technical SEO:

  • Audit websites for technical SEO issues and implement necessary fixes.
  • Ensure websites comply with search engine guidelines and best practices.
     

Off-page SEO (Outreach/Backlink Acquisition):

  • Execute outreach campaigns to acquire high-quality backlinks from authoritative websites.
  • Build and maintain relationships with relevant influencers and webmasters.

Google Business Profile Optimizations:

  • Optimize Google My Business profiles to improve local search visibility and enhance online reputation.
  • Manage and respond to customer reviews and inquiries on Google Business profiles.

Report Writing:

  • Prepare comprehensive SEO performance reports, analyzing key metrics and providing actionable insights.
  • Communicate findings and recommendations to clients in a clear and concise manner

This Role Requires:

  • Ability to communicate effectively with clients and create compelling content in English.
  • Proven track record of improving search rankings and organic traffic.
  • Proficiency in conversion tracking and Google Tag Manager (GTM) to measure and analyze website conversions.
  • Attention to detail and the ability to follow instructions meticulously to ensure

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